Sanlitun was originally a farmhouse three miles from Beijing. With a large number of international fashion brands swarming into the area, it becomes a comprehensive commercial facility. More than one hundred surrounding enterprises, foreign business houses and a variety number of high-end real estate projects have enabled a large number of white-collar groups with high income and high consumption to gather here continuously.
TaiKoo Li Sanlitun
TaiKoo Li Sanlitun is a comprehensive leisure and entertainment area. The restored TaiKoo Li is a spectacular transformation of fashion, shopping, music, business and art from around the world. Now, it has become a landmark fashion and modern urban tourist attraction in Beijing, attracting both Chinese and foreign tourists.
Shimao Department Store
Shimao Department Store makes differentiated positioning for different plans and needs of different regions. Beijing Shimao Department Store is positioned as medium and high-end department store. Therefore, the target customers are fashionable, young (20-30 years old), with taste, high cultural accomplishment and potential purchasing ability.
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